Marketing Cloud Engagement
Technical guides for Salesforce Marketing Cloud Engagement — AMPscript learning paths and runtime-tested function reference, patterns, FAQ, Einstein, and encryption.
Engagement
Start with the AMPscript guide for syntax, a beginner learning path, and task-based examples. The AMPscript function reference adds per-function signatures and observed behavior from live Engagement CloudPage tests, distinguishing verified pages from catalog-only entries.
The broader Engagement guides include practical material ported from the SFMC Cookbook, plus pointers to deeper language references.
SSJS lives on ssjs.guide
The Cookbook SSJS chapter is not duplicated here. Use ssjs.guide for Platform functions, Core Library, WSProxy, engine limits, and recipes.
Guides
| Topic | What you will find |
|---|---|
| General coding guidelines | Environment, project layout, Data Extensions, business units |
| AMPscript guide | Syntax learning path, function examples, personalization, lookups, date formatting, and tracked links |
| AMPscript function reference | Per-function pages proven on a live Engagement CloudPage — signature, edge cases, test script |
| Differs from official docs | AMPscript behaviour on Engagement that contradicts the official documentation |
| FAQ | Automations, CloudPages, emails, Journey Builder, admin |
| Einstein Recommendations | Recommendation scenarios |
| Encryption | Crypto patterns in Engagement |
Related
- ssjs.guide — Server-Side JavaScript reference
- ampscript.guide — AMPscript function reference
- Tools — editor, CI, and ecosystem tooling